Automating things beyond volume... like reverb! It's fairly straightforward in Logic, just buried.
What I did on a recent project was automate the reverb to make the second snare resonate more at the end of each measure.
kick snare kick kick SNARE
1 2 3 4
New Romantics by Taylor Swift uses this – her pattern is normal snare, normal snare, slightly-reverbed snare, VERY-reverbed snare.